I Wasn’t Just Born Yesterday!

Well, Easter has come and gone, but I’ll bet a lot of you still have the remnants of an Easter basket if not close at hand, then somewhere in the near vicinity. And any Easter basket worthy of the title must contain some PEEPS®. I don’t know about the rest of you, but my PEEPS® tolerance is pretty low. I don’t mean I don’t like them, because there are few things I enjoy more than a stale PEEPS®. It’s just that as an adult my ability to consume large amounts of sugar without suffering the consequences grows smaller each year.

PEEPS Chicks and BunniesI’m pretty sure as a kid I would have not only been able to consume the PEEPS® in my Easter basket, but those in my sibling’s as well. High on sugar, I probably even attempted to convince my parents that “No, I did not take Ted (or Lisa, or Tom, or Jenny’s) PEEPS®.” I will blame the sugar for any falsehoods that happened to pass my lips. Lucky for me, PEEPS® only came in yellow or white back then, or my parents would definitely have been able to figure out what else had been passing my lips!

Since PEEPS® are such a vivid part of my childhood memories, I decided to see what Google could tell me about these sugary treats. I quickly discovered that PEEPS® are the creation of candy company Just Born. Upon further investigation I discovered that Just Born is a family owned business that was started back in 1923 by Sam Born. Obviously, Sam liked to keep it simple!

Imagine my surprise when I discovered that Just Born also makes Mike and Ike® and Hot Tamales®. This news alone made me think they should have paid for my childhood dental work! Mike and Ike® are still one of my all-time favorites. Unlike Jujubes®, Dots®, and Jujyfruits®, they don’t contain any of the dreaded licorice or spearmint versions that made a child’s taste buds balk. Although all of these candies have been known to cause our teeth to pretty much become glued together at some point.

Here are some fun PEEPS® facts right from Just Born’s website:

  • In 1953, it took 27 hours to create one PEEPS® Marshmallow Chick. Today, thanks to advances in technology, it takes six minutes.
  • Just Born produces enough PEEPS® Brand Marshmallow Candies in one year to circle the earth twice.
  • Yellow is America’s bestselling color of PEEPS® chicks and bunnies.
  • Yellow and white PEEPS® chicks and bunnies came first, followed by pink, lavender, blue, green and orange.
  • If you had 8,000 PEEPS® bunnies, and you stood them in a straight vertical line, you could reach the top of the Sears Tower in Chicago.

And PEEPS® aren’t just for eating – not by a long shot. There is even an artist by the name of David Ottogalli with a website devoted to PEEPS® inspired artwork.

peeps-bra While I was avidly seeing what Google could discover, I happened upon an Instagram image from Melissa Hall that I just had to share here. Someone has definitely figured out what to do with their leftover PEEPS®!

I wonder if it comes in a pocketed version?

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